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Vitamin launches with all-star cast.
April 19, 2006 | Posted by: Nicholas
Billed as “a resource for web designers, developers and entrepreneurs,” the recently-launched Vitamin looks to be in the same vein as ParticleTree with their three-pronged approach.
Vitamin might prove to become a larger and more frequently updated resource, since their star-studded “Advisory Board” easily swamps the three guys behind ParticleTree in both number and knowledge. (Meyer, Holzschlag, Inman, Shea, Cederholm…And that’s just half of them! Give me a break.)
One to add to your newsreader/deli.icio.us bookmarks to see what happens.
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design business development resources sites
Categorized in: Marketing, Design, Technology
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Comments
by Marty
In order to have any sort of repository for information like this nowadays, is it necessary to have the “all-star” cast to be taken seriously as a viable resource?
It just seems like its becoming a “pat ourselves on the back” club — just look at “The Deck”
Don’t know if its a bad thing or not … just seems like a growing trend.
by Nicholas
I don’t see this in that way. It’s just smart. You want to create a valuable and popular site on css, design, or anything else? Get the leaders in those fields. Meyer, Molly, Inman, and the rest are some of the greatest minds in the industry right now. Why would I, a member of the target market, want anything less?
If it was all just posts about, “hey, look at Cederholm’s new book” and “look how great 37Signals’ new product is,” then it would be what you say. As it is, it seems like a good idea and potentially very valuable.
Moreover, I can’t really think of any other site that does this. IMO, the great failing of all the other “resource” sites is that they don’t have any authority or great wealth of information. Most are simply link blogs that link to other blogs.
The Deck is different. It’s an ad network that the owners are trying to keep focused and exclusive to benefit both sides - both advertisers (who want clicks from interested visitors) and site visitors (who want to see ads that matter to them). I don’t have a problem with The Deck. If they opened it up to everyone, it would be less valuable to everyone. Plus, I don’t really see it in relation to resource sites like Vitamin.
On a different topic completely, I like the fact that they chose thier name despite the fact that they couldn’t get the pure .com of it. Pick and good name and go with it. Vitamin, the name, is clever and works. Who cares if it’s thinkvitamin.com and not just vitamin.com?